Own the Unknown — Focusing on the ‘now’ positions UQ as the first choice for the future.

Market leaders stay there by never resting on their laurels. So when the University of Queensland detected market perceptions starting to conflate elite with elitist, we helped the brand reaffirm that a UQ education is not just excellent, but also accessible; not just high quality but also high impact.


The University of Queensland

  • Brand Strategy
  • Creative Strategy
  • 3+ year creative platform
  • Strategic Marketing
  • Advertising
  • Insights & Customer Research

Collaborate. Ideate. Activate.


(07) 3852 5642

Level 5, 144 Montague Road, South Brisbane, QLD 4101


(03) 9243 8145

234 Bank st South Melbourne 3205


(03) 9243 8145

Level 2, 249 Pitt St, Sydney

Khemistry is part of Asia-Pacific-wide marketing and technology group, GrowthOps. Together, we can help your organisation build and launch transformational products, acquire and retain new customers, and boost capability and performance.