When sister agency AJF developed the new brand platform Feed your Qriosity for Weber Q BBQs, Khemistry was tasked with bringing it to life in the digital realm.

Using client-supplied 3D models, we set about building a landing page using interactive animations that react to the user’s scrolling, highlighting specific points of interest in the new BBQs.

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Developed with modern web image format WebP, we were able to achieve a massive reduction in file size while preserving image quality, resulting in an immersive real-time reveal of key Weber Q features across any connection - all leading to a premium online shopping experience that’s more Apple Mac than BBQs Galore.