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Teaching kids healthy habits through play

All work

Client

Health & Wellbeing Queensland

Disciplines
Content
Data
Experience
Ideas
Technology
Outputs

Research & Strategy

Creative Concept

Brand Design

Product Design

Product Development

Game Development

Content Production

Graphic Design

Copywriting


Since the invention of children, mankind has been trying to figure out how to get them to eat, sleep and move better.

To help solve this once and for all, Health and Wellbeing Queensland partnered with Khemistry to produce Podsquad – a free play-based health and wellbeing program for 5 – 9 year olds, that understands if you want kids to do anything, it has to be a game.

The free, play-based health and wellbeing program that helps kids eat, sleep and move better in the real world.

Created with top psychologists, paediatricians, dieticians, movement experts and kids. Podsquad wraps hard behavioural science in a squishy bubble of real-world fun.

To kids, it’s play. To parents, a tool. And to Australia, a practical way to help with an epidemic that often turns into a lifetime of poor health outcomes.

Free to download, it’s an open-world adventure that plays out differently for each kid, packed with games, dances, quizzes, quests, stories, sleepscapes and animations – all taking place in the wonderful world of Imago.