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Teaching youth about gambling harm using gamification

All work

Client

Gambling Harm Youth Education

Disciplines
Content
Experience
Ideas
Technology
Data
Outputs

Research & Strategy

Creative Concept

Product Design

Product Development

Brand Design

Graphic Design

Copywriting

Challenge

The rise of gambling-like activities among young people is a growing concern.

Approach

We conducted interviews with experts in Gambling Health services and focus groups with students to understand how best to reach the target audience. 

This crucial research informed our idea, design, user journeys, content strategy, and the production of the website content including animations and quizzes.

Wizards & Wagers is a testament to our cross collaborative team - Strategy, Creative, Production, Design, Development and Delivery all contributing to the end product.